There were two important posts on this theme yesterday on the BBC's past and present ventures in online journalism.
1. The BBC's Jem Stone was recently tasked with writing a short history of the BBC's online and social media journey since the 1990s.
Calling on his own experience of being at the heart of a number of projects and dusting off the blog posts of some of his BBC colleagues, he has produced this post which offers a useful timeline of key developments.
2. Meanwhile Chris Hamilton, Social Media Editor for BBC News, has written a post explaining an update to social media guidance for BBC journalists.
The focus here is on Twitter which has been adopted by a wide range of BBC journalists particularly since 2009.
The general social media guidance (pdf) includes a link to a list of the BBC's "official" Twitter accounts which include those of presenters and correspondents.
These official accounts now have a separate set of guidelines. They are checked by editors as they are published and may be incorporated into BBC correspondent pages or other BBC content.