Friday 15 July 2011

The BBC and social media

There were two important posts on this theme yesterday on the BBC's past and present ventures in online journalism.

1. The BBC's Jem Stone was recently tasked with writing a short history of the BBC's online and social media journey since the 1990s.

Calling on his own experience of being at the heart of a number of projects and dusting off the blog posts of some of his BBC colleagues, he has produced this post which offers a useful timeline of key developments.

2. Meanwhile Chris Hamilton, Social Media Editor for BBC News, has written a post explaining an update to social media guidance for BBC journalists.

The focus here is on Twitter which has been adopted by a wide range of BBC journalists particularly since 2009.

The general social media guidance (pdf) includes a link to a list of the BBC's "official" Twitter accounts which include those of presenters and correspondents.

These official accounts now have a separate set of guidelines. They are checked by editors as they are published and may be incorporated into BBC correspondent pages or other BBC content.


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